Grow sales with shopping on Instagram
Let shoppers discover, shop, and buy your products directly from your Instagram posts and stories.
Be where your shoppers and customers already are
Connect with shoppers all over the world who love to find and explore new products.
Inspire new shoppers and loyal customers
Grow brand and product awareness with posts and hashtags.
Make any Instagram post or story a shopping experience
Let shoppers browse and buy directly from Instagram. Add product stickers to any of your stories, or tag your products in posts.
Be even more discoverable
Have your products appear on the Shopping channel in Explore, where shopping posts are personalized for users based on their interests and style.